The electricity marketing management information system realizes the whole process of management from accepting customers’ electricity application to electricity bill recovery and from business processing to decision support. The electricity marketing management information system is a modern management tool for electric electricity enterprises to go to the market, expand the market, increase supply, expand sales, and provide customers with high-quality services. This paper has completed the following work: (1) described the development of domestic and foreign electricity marketing management information system and provided a theoretical basis for the design scheme proposed later. (2) The construction of the marketing system should focus on eight key points, establish a service-oriented architecture, plan the hardware platform in combination with the principles of advanced and practicality, and at the same time, apply multisensors to the marketing technology support system to improve the efficiency of data interaction. (3) According to the characteristics of the application software of the electricity marketing management information system, the software that runs between the components of the distributed, enterprise-wide C/S application or within the components is adopted.Theperformance of the software and hardware of the system is tested experimentally, and the results show that the electricity marketing information system has good performance.
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